Methods

We do well the classical face-to-interviewing, confidently and professionally, having adopted the modern technology in it:

• TAPI: Tablet Assisted Personal Interviewing
• Focus groups – B2C and B2b
• Individual in-depth interviews: General public, opinion leaders, experts, B2B

Telephone and on-line :

• CATI: Computer Assisted Telephone Interviews: in each country and via the regional hub
• CAWI: Computer Assisted Web Interviewing: global and national panels
• On-line streaming: qualitative surveys

Desk research

Social Media Listening & Data Analytics