Electoral behavior

Predictive polling in electoral behavior

Studying electoral behavior has never been easy, with variety of electoral systems, volatile motivation to vote and political parties not always supportive of election forecasts.

It is even more difficult with globalization of political process and digital communication and media

We have a  robust expertise in studying the electoral attitudes and behavior in SEE  societies in transition:

Pre-election research:

  • Tracking confidence in and image of political parties & actors
  • Perception and evaluation of political programs
  • Voting intentions & electoral potential of parties & politicians

Election day studies:

  • Predictive exit polls and parallel fast counting of sampled election protocols for Parliament (including EU Parliament), President, Local / Municipal elections

 Public opinion polling :

  • Political, economic and social issues
  • Trust in political actors, social values, geo-political views
  • Attitudes  on economy, well-being, unemployment, inflation, mobility




Marchella Abrasheva

Regional Managing Director

Lilia Stankova

Deputy Managing Director